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170 posts
Fashion model with striking long red hair and bold red lips against a black background, symbolising attracting the right clients through standout social media presence.

Attract the Right Clients With Social Media

A stylist or salon owner reviewing a visual content board in a brightly lit salon, surrounded by stylists and clients in action, with floating social icons representing different post types.

Balanced Content Mix for Salons

Creative graphic of people working on laptops sitting on large SEO letters, symbolising digital marketing and search engine optimisation for businesses.

Mastering Hair Salon SEO: How to Rank Higher and Get More Bookings

Sticky notes on a wall with words like Beauty Salon, Skincare, Hair, and Cosmetics, representing keywords used in salon marketing and SEO.

Why the Right Keywords for Salons Matter More Than You Think

Hair salon owner looking at laptop and smartphone, planning her website strategy and digital marketing to improve online bookings and Google search rankings.

Why High-Performing Hair Salon Websites Are the Key to Getting Found

Notebook with colourful handwritten notes and diagrams showing 'Social Media Strategy' and related goals like traffic, audience, and brand awareness.

Build a Simple Social Media Plan

Illustration of social media icons like likes and hearts contrasted with charts and graphs showing real business results, representing the difference between vanity metrics and meaningful outcomes.

Vanity Metrics vs Real Results

Smiling salon professional holding a tablet in a modern salon, symbolising aligning social media posts with business goals.

Align Social Media With Your Salon Goals

Hairstylist working with a client in a modern salon, representing the idea of setting clear goals for social media success.

Set Clear Goals for Salon Social Media

Salon owner in a modern salon holding a sign with the questions: 'What is this?', 'Is it clear?', 'Who is it for?', representing purposeful social media posting.

Every Social Post Needs a Purpose

Mark Murray of Cruz Hairworks shaking hands with Colin Shove, founder of The Salon App, celebrating salon business growth through digital marketing and automation.

More Clients, More Revenue, Less Work: My Journey with The Salon App

The background features stylish mirrors and green plants, creating a welcoming atmosphere. A text overlay reads, "Is Your Salon Website Helping You Get More Clients?"

Is Your Salon Website Helping You Get More Clients?

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