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116 posts
Salon owner sitting in a beautifully styled treatment room, reviewing her website performance on a tablet, surrounded by plants, towels, and salon equipment.

Why Testing Your Salon Website Matters (and How to Do It Right)

Creative graphic of people working on laptops sitting on large SEO letters, symbolising digital marketing and search engine optimisation for businesses.

Mastering Hair Salon SEO: How to Rank Higher and Get More Bookings

Sticky notes on a wall with words like Beauty Salon, Skincare, Hair, and Cosmetics, representing keywords used in salon marketing and SEO.

Why the Right Keywords for Salons Matter More Than You Think

Hair salon owner looking at laptop and smartphone, planning her website strategy and digital marketing to improve online bookings and Google search rankings.

Why High-Performing Hair Salon Websites Are the Key to Getting Found

Mark Murray of Cruz Hairworks shaking hands with Colin Shove, founder of The Salon App, celebrating salon business growth through digital marketing and automation.

More Clients, More Revenue, Less Work: My Journey with The Salon App

The background features stylish mirrors and green plants, creating a welcoming atmosphere. A text overlay reads, "Is Your Salon Website Helping You Get More Clients?"

Is Your Salon Website Helping You Get More Clients?

Salon owner holding smartphone showing personalised appointment confirmation message, demonstrating the benefits of automated salon appointment reminders and confirmations with The Salon App.

Salon Appointment Confirmations vs. Reminders—And Why Personalisation Matters

A person holding a tablet with an SEO growth chart overlay, illustrating how salon SEO strategies can boost online visibility and attract more clients.

Salon SEO Made Simple: How to Get More Clients Online

Blog post image

Salon Marketing Strategy: The New Client Courtesy That Doubles Retention

A worried woman in an orange shirt biting her nails, representing common salon website mistakes, with a title overlay reading "The Biggest Salon Website Mistakes (And How to Fix Them)."

The Biggest Salon Website Mistakes (And How to Fix Them)

Hairdresser consulting with a client in a modern salon, with an overlay of the 3 C’s Rebooking Framework diagram and a banner text reading 'Salon Insights Report: Understanding Your Rebooking Rate.

Salon Insights Report: Understanding Your Rebooking Rate

Valerie Hake, salon owner at Merluza Hair & Beauty, standing confidently in her salon, showcasing a welcoming and professional environment.

Salon Success Story: How Strategic Changes Attracted More Clients & Saved Time

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