Marketing

The ultimate salon marketing tool

Attract more clients, more often, who spend more.

Marketing email
Campaign results

Increase revenue

The Salon App's advanced filtering system and targeted marketing approach will help you boost your revenue and grow your business.

Save time

Scheduling for later and draft features allow you to write and schedule campaigns ahead of time, so you can manage your marketing efforts more efficiently.

Build relationships

Personalised text templates and email editors make it easy to create custom campaigns that are tailored to each individual client.

Easily track results

Track the results of all your campaigns, so you can see exactly how much revenue each campaign has generated.

Bespoke filtering

Filter clients based on the services and treatments they have received, how often they visit, and even identify those who have stopped visiting or are at risk of doing so. Create highly targeted marketing campaigns that will have a far higher response rate than traditional “send to all” or social media marketing.

Marketing filtering interface
Salon Success Blueprint screenshot

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Drag & drop email editor

Easy-to-use, drag-and-drop email editor, which allows you to create personalised email templates that can be easily customised for each client. Ensure your campaigns are highly effective and generate the maximum return on investment.

Drag and drop email editor

Set and forget automatic campaigns

Set and forget marketing campaigns enable you to create a significant impact for your salon. They automate the process of sending out marketing messages and allow you to focus on other aspects of the business in the knowledge that your marketing is taken care of.

Online booking on mobile device
I routinely use Salon App marketing. It's simple and straightforward and I love that I can do it ahead of time. A recent campaign generated more than £2000!
Sue OttahSue Jane Hair & Beauty

SMS messaging

Easy to use text messages have a much higher open rate than emails, with a reported 98% open rate for text messages. This is because text messages are delivered to your clients phone, which they carry with them at all times, and are more likely to see and open the message. Additionally, text messages tend to have a higher response rate than emails, as they are typically shorter, more direct, and less likely to get lost in a crowded.

SMS marketing message example

Loyalty Rewards

Reward your clients with The Salon App Loyalty Reward Scheme. Clients receive points in exchange for spend and you can increase frequency and service numbers by rewarding your clients with a new experience. It’s a simple to run scheme that has a profound effect on your business.

List of loyalty rewards

Gift Cards

Gift cards (or vouchers) and e-gift cards are a brilliant way to boost your salon business and a feature built into The Salon App.

Giftcard
Just brilliant! The Salon App marketing generates messages automatically and I stand back and watch the diary fill up. When we see lower than expected pre booked revenue we generate a campaign in minutes.
Steve O'RourkeSo Hairdressing