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112 posts
A happy salon client with her stylist, alongside a smartphone screen displaying a positive Google review and a salon’s response, highlighting the importance of engaging with client feedback.

Salon Google Reviews: Why Responding Boosts Bookings & Client Loyalty

A client using a tablet to complete a digital consultation and consent form, alongside a smartphone displaying a patch test form for a salon service.

Digital Consultation and Consent Forms

A client enjoying a professional facial treatment in a salon, representing the value of well-priced services that benefit both clients and the salon team.

Salon Pricing: How to Set Rates That Reward You & Your Team

A hairstylist combing a client's hair with precision, symbolizing attention to detail and the importance of tracking key salon metrics for business growth.

Why Tracking Client Numbers is the Key to Salon Growth

A surprised client in a stylish outfit standing in front of a futuristic salon chair surrounded by clocks and a calendar, symbolizing the impact of no-show policies and appointment deposits.

Salon Deposits: When Do They Always Make Sense?

A smiling woman sitting on a couch using her smartphone, representing the importance of a user-friendly salon website for online bookings and client engagement.

Salon Website Tips: Three Really Important Elements

A confident salon professional standing in a stylish salon, representing the ability to turn no-shows and cancellations into business opportunities.

Turning No Shows and Cancellations into Opportunities

An empty, stylish barber chair in a modern salon, symbolizing the debate on whether offering discounts and promotions benefits a salon’s long-term success.

Are offers ever a good idea?

A man wearing playful star-shaped glasses and blowing a party horn while holding a birthday cake with candles, symbolizing a fun and engaging birthday campaign for salon clients.

The Birthday Campaign

A hairstylist attending to a client in a warmly lit salon, representing client retention and frequent visits. The image highlights the importance of building strong client relationships for business growth.

The Client Frequency Accelerator

A smiling salon client getting a blow-dry while reading a magazine, symbolizing a positive salon experience that encourages repeat visits.

5 Steps to Multiply New Client Retention

A smiling hairstylist blow-drying a client’s hair, symbolizing the power of word-of-mouth marketing and client referrals for sustainable salon growth.

Predictable Salon Growth: The Referrals Multiplier

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